It used to be the norm, especially among young people, for most people to have their own blog, but with the advent of social networking, this trend has gone downhill. This is just as well, as now they can spread their ideas more easily and quickly.
But that does not mean that blogs have all but disappeared. There are still plenty of people who want or need to have their own websites for whatever reason. And one of the key parameters is their traffic.
We can easily track this with statistics, but it is very likely much lower than we would like. So obviously we need to find ways to increase this. And fortunately, there are several ways we can use.
The main thing that practically determines success from the start is the name of the page itself, especially its web address. It must be simple and concise. It must be clear what the page is about and at the same time easy to remember.
Another criterion for success is proper promotion. Let\’s be realistic. No one will visit our website if no one knows about it. And it is up to us to let visitors know we are here to attract them.
We have several options, but perhaps the best one is to get to the top of the search results for a given keyword. If we have sufficient funds, the SEO method is ideal. If not, we must take a somewhat different approach.
However, attracting new visitors is not enough. It is equally important to keep them visiting the website on a regular basis. We accomplish this primarily through interesting content and regular updates. For example, if we add a new article every few months, don\’t be surprised if we have few readers.
Of course, there are other roles to play here, but these are the most important steps to success. If you follow these, there is a good chance that your website will be even more popular than you initially imagined.